\documentclass{article}

%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%
% 1.8.2018 by Juha-Matti Huusko (C)
% This document is released under licence CC-BY-SA:
% https://creativecommons.org/licenses/by-sa/2.0/
% Further restrictions:
% * This copyright notice cannot be removed.
% * Poster template must be distributed in web page of
% Department of Physics and Mathematics, University of Eastern Finland.
%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%
% Any questions? Need help?
% Feel free to contact:
% juha-matti.huusko@uef.fi
%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%

\usepackage{tikz,pgfplots}
\usepackage{booktabs}

% Palatino for rm and math | Helvetica for ss | Courier for tt
\usepackage{mathpazo} % math & rm
\linespread{1.05}        % Palatino needs more leading (space between lines)
\usepackage[scaled]{helvet} % ss
\usepackage{courier} % tt
\normalfont
\usepackage[T1]{fontenc}

\usepackage{tikz} %%%%%%%%%%%%%%%%%%%%%%%%%% for tikz logos
\usetikzlibrary{svg.path}
\usetikzlibrary{backgrounds}

\usepackage{epsfig}
\usepackage{multicol}
\usepackage{pstricks,pst-grad}
\usepackage{amsmath}
\usepackage{amsfonts}
\usepackage{amssymb}
\usepackage{lipsum}
\usepackage{graphicx}
\usepackage{fancybox}
\newcommand*{\Scale}[2][4]{\scalebox{#1}{$#2$}}%
%\usepackage{refcheck}

%%%%%%%%%%
% Colors %
%%%%%%%%%%

%%%% ---- COLORS FOR GENERAL USE ---- %%%%
\definecolor{uefgray}{rgb}{0.25098, 0.25098, 0.25098}
\definecolor{uefturquoise}{rgb}{0.027451, 0.65098, 0.729412}

%%%% ---- SOME OTHER COLORS ---- %%%%
\definecolor{oc-pear}{rgb}{0.792157, 0.858824, 0.164706}
\definecolor{oc-blue}{rgb}{0.00392157, 0.439216, 0.564706}
\definecolor{oc-sun}{rgb}{0.988235, 0.721569, 0.0784314}
\definecolor{oc-crimson}{rgb}{0.929412, 0.0941176, 0.27451}
\definecolor{oc-turquoise}{rgb}{0, 0.647059, 0.721569}
%You can define more colors for yourself.

%%%% ---- UEF LOGO ---- %%%%
\newcommand{\ueflogo}[3]
{
\begin{tikzpicture}
[scale=#1, show background rectangle, background rectangle/.style={fill=#3}]
\fill [fill=#2] svg{M 0 -35.5 V -62.3 S 5.1 -62.3 14.1 -65.6 C 27.4 -70.4 35.4 -83.5 35.4 -83.5 L 32.9 -61.7 C 32.3 -56.1 30.2 -47.1 22 -41.4 C 11.3 -33.9 0 -35.5 0 -35.5 Z M 8.9 -26.7 V -10.7 C 13.3 -11.7 20.1 -13.9 25.7 -19 C 34.2 -26.8 34.3 -46.4 34.3 -46.4 S 31.3 -39.6 25.9 -34.9 C 20.3 -30.1 13.4 -27.8 8.9 -26.7 Z M 37.7 -23.2 S 36.1 -17.3 33.2 -13.6 C 30.4 -10 28 -8.4 28 -8.4 L 37.7 0 L 47.4 -8.4 S 44.9 -10.1 42.2 -13.7 C 39.4 -17.4 37.7 -23.2 37.7 -23.2 Z M 49.8 -19 C 55.3 -14 62.2 -11.7 66.6 -10.7 V -26.8 C 62.1 -27.9 55.2 -30.2 49.6 -34.9 C 44 -39.6 41.2 -46.4 41.2 -46.4 S 41.3 -26.8 49.8 -19 Z M 75.4 -35.5 V -62.3 S 70.3 -62.3 61.3 -65.6 C 48 -70.4 40 -83.5 40 -83.5 L 42.5 -61.7 C 43.1 -56.1 45.2 -47.1 53.4 -41.4 C 64.1 -33.9 75.4 -35.5 75.4 -35.5 Z};
\end{tikzpicture}
}

\newcommand{\ueflogohorizontal}[3]
{
\begin{tikzpicture}
[scale=#1, show background rectangle, background rectangle/.style={fill=#3}]
\fill [fill=#2] svg{M 0 -35.5 V -62.3 S 5.1 -62.3 14.1 -65.6 C 27.4 -70.4 35.4 -83.5 35.4 -83.5 L 32.9 -61.7 C 32.3 -56.1 30.2 -47.1 22 -41.4 C 11.3 -33.9 0 -35.5 0 -35.5 Z M 8.9 -26.7 V -10.7 C 13.3 -11.7 20.1 -13.9 25.7 -19 C 34.2 -26.8 34.3 -46.4 34.3 -46.4 S 31.3 -39.6 25.9 -34.9 C 20.3 -30.1 13.4 -27.8 8.9 -26.7 Z M 37.7 -23.2 S 36.1 -17.3 33.2 -13.6 C 30.4 -10 28 -8.4 28 -8.4 L 37.7 0 L 47.4 -8.4 S 44.9 -10.1 42.2 -13.7 C 39.4 -17.4 37.7 -23.2 37.7 -23.2 Z M 49.8 -19 C 55.3 -14 62.2 -11.7 66.6 -10.7 V -26.8 C 62.1 -27.9 55.2 -30.2 49.6 -34.9 C 44 -39.6 41.2 -46.4 41.2 -46.4 S 41.3 -26.8 49.8 -19 Z M 75.4 -35.5 V -62.3 S 70.3 -62.3 61.3 -65.6 C 48 -70.4 40 -83.5 40 -83.5 L 42.5 -61.7 C 43.1 -56.1 45.2 -47.1 53.4 -41.4 C 64.1 -33.9 75.4 -35.5 75.4 -35.5 Z};
\draw [anchor=west, xshift=3.2cm, yshift=-1.3cm]
node [xscale=1.12*#1/1.5,yscale=#1/1.5]{\sffamily \fontsize{25}  
{0}\selectfont {}{\color{#2} UNIVERSITY OF}};
%
\draw [anchor=west, xshift=3.2cm, yshift=-2cm]
node [xscale=1.12*#1/1.5,yscale=#1/1.5]{\sffamily \fontsize{25}   
{0}\selectfont {}{\color{#2} EASTERN FINLAND}};
\end{tikzpicture}
}

\newcommand{\ueflogovertical}[3]
{
\begin{tikzpicture}
[scale=#1, show background rectangle, background rectangle/.style={fill=#3}]
\fill [fill=#2, anchor=center, xshift=-1.35cm] svg{M 0 -35.5 V -62.3 S 5.1 -62.3 14.1 -65.6 C 27.4 -70.4 35.4 -83.5 35.4 -83.5 L 32.9 -61.7 C 32.3 -56.1 30.2 -47.1 22 -41.4 C 11.3 -33.9 0 -35.5 0 -35.5 Z M 8.9 -26.7 V -10.7 C 13.3 -11.7 20.1 -13.9 25.7 -19 C 34.2 -26.8 34.3 -46.4 34.3 -46.4 S 31.3 -39.6 25.9 -34.9 C 20.3 -30.1 13.4 -27.8 8.9 -26.7 Z M 37.7 -23.2 S 36.1 -17.3 33.2 -13.6 C 30.4 -10 28 -8.4 28 -8.4 L 37.7 0 L 47.4 -8.4 S 44.9 -10.1 42.2 -13.7 C 39.4 -17.4 37.7 -23.2 37.7 -23.2 Z M 49.8 -19 C 55.3 -14 62.2 -11.7 66.6 -10.7 V -26.8 C 62.1 -27.9 55.2 -30.2 49.6 -34.9 C 44 -39.6 41.2 -46.4 41.2 -46.4 S 41.3 -26.8 49.8 -19 Z M 75.4 -35.5 V -62.3 S 70.3 -62.3 61.3 -65.6 C 48 -70.4 40 -83.5 40 -83.5 L 42.5 -61.7 C 43.1 -56.1 45.2 -47.1 53.4 -41.4 C 64.1 -33.9 75.4 -35.5 75.4 -35.5 Z};
%%%% ---- printing text "UNIVERSITY OF EASTERN FINLAND"... ---- %%%%
%below the logo
\draw [anchor=center, yshift=-3.52cm]
node [xscale=1.12*#1/1.5,yscale=#1/1.5]{\sffamily \fontsize{25}
{0}\selectfont {}{\color{#2} UNIVERSITY OF}};
%
\draw [anchor=center, yshift=-4.22cm]
node [xscale=1.12*#1/1.5,yscale=#1/1.5]{\sffamily \fontsize{25}
{0}\selectfont {}{\color{#2} EASTERN FINLAND}};
\end{tikzpicture}
}

\newcommand{\ueflogonostalgyhorizontal}[3]
{
\begin{tikzpicture}
[scale=#1, show background rectangle, background rectangle/.style={fill=#3}]
\fill [fill=oc-pear, anchor=center, xshift=-1.35cm] svg{M 0 -35.5 V -62.3 S 5.1 -62.3 14.1 -65.6 C 27.4 -70.4 35.4 -83.5 35.4 -83.5 L 32.9 -61.7 C 32.3 -56.1 30.2 -47.1 22 -41.4 C 11.3 -33.9 0 -35.5 0 -35.5 Z};
\fill [fill=oc-blue, anchor=center, xshift=-1.35cm] svg{M 8.9 -26.7 V -10.7 C 13.3 -11.7 20.1 -13.9 25.7 -19 C 34.2 -26.8 34.3 -46.4 34.3 -46.4 S 31.3 -39.6 25.9 -34.9 C 20.3 -30.1 13.4 -27.8 8.9 -26.7 Z};
\fill [fill=oc-sun, anchor=center, xshift=-1.35cm] svg{M 37.7 -23.2 S 36.1 -17.3 33.2 -13.6 C 30.4 -10 28 -8.4 28 -8.4 L 37.7 0 L 47.4 -8.4 S 44.9 -10.1 42.2 -13.7 C 39.4 -17.4 37.7 -23.2 37.7 -23.2 Z};
\fill [fill=oc-crimson, anchor=center, xshift=-1.35cm] svg{M 49.8 -19 C 55.3 -14 62.2 -11.7 66.6 -10.7 V -26.8 C 62.1 -27.9 55.2 -30.2 49.6 -34.9 C 44 -39.6 41.2 -46.4 41.2 -46.4 S 41.3 -26.8 49.8 -19 Z};
\fill [fill=oc-turquoise, anchor=center, xshift=-1.35cm] svg{M 75.4 -35.5 V -62.3 S 70.3 -62.3 61.3 -65.6 C 48 -70.4 40 -83.5 40 -83.5 L 42.5 -61.7 C 43.1 -56.1 45.2 -47.1 53.4 -41.4 C 64.1 -33.9 75.4 -35.5 75.4 -35.5 Z};
\draw [anchor=west, xshift=3.2cm, yshift=-1.3cm]
node [xscale=1.12*#1/1.5,yscale=#1/1.5]{\sffamily \fontsize{25}  
{0}\selectfont {}{\color{#2} UNIVERSITY OF}};
%
\draw [anchor=west, xshift=3.2cm, yshift=-2cm]
node [xscale=1.12*#1/1.5,yscale=#1/1.5]{\sffamily \fontsize{25}   
{0}\selectfont {}{\color{#2} EASTERN FINLAND}};
\end{tikzpicture}
}

\newcommand{\ueflogonostalgyvertical}[3]
{
\begin{tikzpicture}
[scale=#1, show background rectangle, background rectangle/.style={fill=#3}]
\fill [fill=oc-pear, anchor=center, xshift=-1.35cm] svg{M 0 -35.5 V -62.3 S 5.1 -62.3 14.1 -65.6 C 27.4 -70.4 35.4 -83.5 35.4 -83.5 L 32.9 -61.7 C 32.3 -56.1 30.2 -47.1 22 -41.4 C 11.3 -33.9 0 -35.5 0 -35.5 Z};
\fill [fill=oc-blue, anchor=center, xshift=-1.35cm] svg{M 8.9 -26.7 V -10.7 C 13.3 -11.7 20.1 -13.9 25.7 -19 C 34.2 -26.8 34.3 -46.4 34.3 -46.4 S 31.3 -39.6 25.9 -34.9 C 20.3 -30.1 13.4 -27.8 8.9 -26.7 Z};
\fill [fill=oc-sun, anchor=center, xshift=-1.35cm] svg{M 37.7 -23.2 S 36.1 -17.3 33.2 -13.6 C 30.4 -10 28 -8.4 28 -8.4 L 37.7 0 L 47.4 -8.4 S 44.9 -10.1 42.2 -13.7 C 39.4 -17.4 37.7 -23.2 37.7 -23.2 Z};
\fill [fill=oc-crimson, anchor=center, xshift=-1.35cm] svg{M 49.8 -19 C 55.3 -14 62.2 -11.7 66.6 -10.7 V -26.8 C 62.1 -27.9 55.2 -30.2 49.6 -34.9 C 44 -39.6 41.2 -46.4 41.2 -46.4 S 41.3 -26.8 49.8 -19 Z};
\fill [fill=oc-turquoise, anchor=center, xshift=-1.35cm] svg{M 75.4 -35.5 V -62.3 S 70.3 -62.3 61.3 -65.6 C 48 -70.4 40 -83.5 40 -83.5 L 42.5 -61.7 C 43.1 -56.1 45.2 -47.1 53.4 -41.4 C 64.1 -33.9 75.4 -35.5 75.4 -35.5 Z};
\draw [anchor=center, yshift=-3.52cm]
node [xscale=1.12*#1/1.5,yscale=#1/1.5]{\sffamily \fontsize{25}
{0}\selectfont {}{\color{#2} UNIVERSITY OF}};
%
\draw [anchor=center, yshift=-4.22cm]
node [xscale=1.12*#1/1.5,yscale=#1/1.5]{\sffamily \fontsize{25}
{0}\selectfont {}{\color{#2} EASTERN FINLAND}};
\end{tikzpicture}
}

\begin{document}

\thispagestyle{empty}

{\Large UEF logo in various forms}

For example,
\begin{verbatim}
\ueflogohorizontal{1}{black}{gray}
\end{verbatim}
produces

\ueflogohorizontal{1}{black}{gray}
\vspace{5mm}

Syntax:
\begin{verbatim}
\ueflogohorizontal{scale}{logo-color}{background-color}
\end{verbatim}

\vspace{5mm}

\ueflogohorizontal{0.5}{blue!50}{blue}
\ueflogohorizontal{0.5}{blue}{blue!50}


\vspace{5mm}

\ueflogovertical{0.5}{green}{green!30}
\ueflogovertical{0.5}{green!30}{green}

The old logo is also available:

\ueflogonostalgyvertical{0.5}{}{gray}
\ueflogonostalgyvertical{0.5}{}{gray!30}
\end{document}

